Entrepreneurial education initiatives expand in Brazil

Entrepreneurial education focuses on developing practical skills to transform ideas into sustainable, organized businesses. In Brazil, where only 34.7% of microentrepreneurs are formalized, this training is vital for addressing the challenges faced by those who start businesses out of necessity without prior planning or financial management knowledge.

Methodologies such as andragogy and effectuation are increasingly used to provide hands-on learning, covering market comprehension, financial organization, and leadership.

In Goiás, Senac Goiás has implemented the 'Trilha de Inovação e Startups' (Innovation and Startup Track). This 72-hour program consists of six immersion modules designed to prepare entrepreneurs to develop innovative projects, structure business models, and successfully apply for funding through public notices and incentive programs.