Expo 2025 Osaka, Kansai mascot Myaku-Myaku to feature new merchandise

Heso Production has announced the release of new official licensed merchandise for Expo 2025 Osaka, Kansai, featuring the event mascot, Myaku-Myaku.

A new series titled “Nihon Myaku-kei” will introduce 47 unique versions of the mascot, each themed after a specific Japanese prefecture. These designs incorporate regional motifs such as local specialties, traditional culture, and landscapes, including items like apples, strawberries, Wajima lacquerware, and Takoyaki. The product lineup for this series includes mini frame magnets, print cube puzzles, and mugs, with a scheduled release in early November 2026.

Additionally, the company is launching an “Aurora Ver.” acrylic ball chain collection consisting of 15 different designs. These items will be available at official Expo 2025 pop-up stores, such as the Eki Marche Osaka location, as well as various souvenir shops and variety stores throughout the Kansai region.