ExpoConstruir 2026 showcases construction innovation and media solutions

The ExpoConstruir 2026 trade fair, held at the Centro de Eventos do Ceará in Fortaleza, featured significant participation from industry players focused on media and cooperative innovation.

BIGDOOH attended the event for the second consecutive year to promote Out-of-Home (OOH) advertising solutions. CEO Renan Carvalho stated that the company aims to connect with growing businesses to enhance brand visibility through exterior media. The fair serves as a major platform for the construction sectors in the North and Northeast regions of Brazil.

CooperCon-CE also participated in the event, hosting a program centered on innovation, productivity, and new technologies. The cooperative's agenda included discussions on artificial intelligence in business, workplace health and productivity, vertical transportation technologies for high-rise buildings, and specialized installation solutions for water, gas, and air conditioning. President Emanuel Capistrano emphasized that the cooperative seeks to drive sector development through knowledge exchange and technological integration.