Facebook Marketplace sees 835,000 monthly listings in Nigeria

Facebook Marketplace has reached its 10th anniversary, reporting that more than 835,000 new listings are posted on the platform in Nigeria every month. The service, which was developed by Meta to formalize trading activities previously occurring in Facebook Groups, has become a significant hub for local commerce.

Key product categories driving volume in Nigeria include electronics, which account for over 180,000 monthly listings, followed by fashion and household items, each contributing more than 110,000 listings. Home improvement products also see significant activity with over 40,000 listings per month.

Oluwasola Obagbemi, Meta’s head of communications for sub-Saharan Africa, stated that the platform was designed to support existing user behaviors by providing a dedicated space for discovery and connection. Meta noted it is continuing to implement safety tools and guidance to assist users in conducting more secure transactions.