Fall 2026 makeup trends emphasize '90s style and matte finishes

Fall 2026 makeup trends are shifting away from the dewy, minimal looks of summer toward more maximalist and matte aesthetics. Influenced by runway shows such as Gucci at Milan Fashion Week, the upcoming season emphasizes a '90s-inspired aesthetic.

Key trends include messy, lived-in smoky eyes using chocolate tones like taupe and espresso, as well as bold lips and graphite liner. The trend moves away from precise application in favor of a more effortless, smudged appearance. Matte finishes are also expected to return for foundation, lipstick, and blush.