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FAMILIAR partners with Hanshin Tigers for third collaboration, six items released
The Japanese lifestyle brand FAMILIAR has launched its third collaboration with the Hanshin Tigers baseball team. Six new merchandise items – a denim bag, a bag, a sacoche, a pass case, a towel handkerchief and an embroidered patch – feature the brand’s mascots Fami‑chan and Birdy‑chan dressed in the team’s uniform. Prices range from ¥1,650 for the patch to ¥27,500 for the denim bag. Sales begin at 10:00 a.m. on 21 August 2026 via the FAMILIAR online shop, with limited‑quantity in‑store pickup available from 25 August if stock remains. The collection is aimed at families and children to encourage enjoyment of baseball attendance, building on the strong demand that saw the first collaboration sell out quickly.