FamilyMart to launch new Bongo-supervised onigiri and paper-pack organic wine

FamilyMart is expanding its product lineup with new releases scheduled for October 6, 2026. The retailer is introducing a new large-sized onigiri (rice ball) developed in collaboration with the specialty shop Bongo. The product, titled ‘Large Onigiri Maguro Takuan and Egg Yolk Soy Sauce,’ features tuna with pickled radish for texture and an egg yolk soy sauce for richness. The Bongo-supervised series has surpassed 20 million cumulative sales.

Additionally, FamilyMart’s private brand, Famimaru, will launch its first paper-pack wine series featuring the Italian organic brand Tavernello Organico. Available in 250ml and 1,000ml sizes, the organic wines aim to balance sustainability with consumer convenience. The use of Tetra Pak containers is intended to reduce CO2 emissions compared to traditional petroleum-based polyethylene containers. The wine selection includes Primitivo and Terre Siciliane varieties produced from 100% organic grapes.