FamilyMart launches second Convenience Wear collaboration with Akio Hasegawa

FamilyMart has announced the second collaboration between its original apparel brand, Convenience Wear, and fashion director Akio Hasegawa under the label ‘A. H’. The collection features four distinct items designed with oversized silhouettes and high-quality materials.

The lineup includes a big-silhouette T-shirt, loose socks, a short-sleeved open-collar shirt, and loose pants. The shirt and pants are crafted from 100% high-density cotton satin and are designed to be worn as a set.

Pre-sales begin on the FamilyMart online store on September 10, 2026. The items will then become available sequentially at FamilyMart stores across Japan starting September 16, 2026. The collaboration was developed alongside fashion designer Hiroki Ochiai, who aims to expand the culture of purchasing fashion at convenience stores.