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[BUSINESS] · Brazil · 2 sources

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Fiat reduces prices on Mobi and SUV models in Brazil

Fiat has launched a promotional campaign in Brazil, reducing prices on several models. As part of the ‘Feirão Agosto Arrasador’ promotion, the Fiat Mobi Like has seen a temporary price reduction of R$ 13,000, bringing its cost down to R$ 72,490. This positioning makes the compact hatch one of the most affordable zero-kilometer vehicles in the national market.

The promotion also extends to the Mobi Trekking version, priced at R$ 79,690, and includes various SUV and coupe models. For the PcD (People with Disabilities) segment, significant discounts are available through direct sales and tax exemptions. The Mobi Like 1.0 is available for R$ 75,930 for PcD buyers, while the Mobi Trekking 1.0 is priced at R$ 78,393, representing savings of approximately R$ 9,500 compared to standard pricing.

Other models included in the campaign feature adjusted pricing, such as the Pulse SUV, starting at R$ 99,990 for the Drive 1.3 manual version, and the Fastback Turbo 200, starting at R$ 119,990. The offers are valid until September 2, 2026, or while stocks last.

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