FIT GROUP AG expands retail partnership with MediaMarktSaturn

FIT GROUP AG is expanding its existing distribution partnership with MediaMarktSaturn to include its TUNNELBLICK caffeine pouch product line. While the company has previously distributed its FITGUN massage guns through MediaMarkt and Saturn stores, this marks the first time the nicotine- and tobacco-free TUNNELBLICK pouches have been placed in a physical retail location.

The initial placement serves as the start of a gradual rollout into selected MediaMarkt and Saturn markets. The speed and scale of this expansion will depend on operational planning and market availability. CEO Dili Acar described the move as a consistent next step in the long-standing cooperation between the two companies.