FIT GROUP AG expands TUNNELBLICK retail presence with MediaMarktSaturn

FIT GROUP AG is expanding the retail availability of its TUNNELBLICK caffeine pouches. Following a successful pilot program, the nicotine- and tobacco-free product line will be introduced to additional MediaMarkt stores and XPERION gaming locations.

This expansion builds upon a long-standing partnership between FIT GROUP AG and MediaMarktSaturn, which previously included the distribution of FITGUN massage guns. By targeting XPERION locations, the company aims to specifically reach the gaming community through dedicated experience areas and visible in-store displays. The product line offers various flavors and caffeine strengths, complementing its existing online sales channels.