Florida A&M football to drop traditional radio broadcasts

Florida A&M University athletics is reportedly moving away from traditional radio broadcasts for its football games starting in the 2026 season. This decision follows the end of an agreement with Cumulus Media, which operates WHBX 96.1 JAMZ, a longtime flagship station for the Rattler Radio Network.

The shift appears to be part of a broader strategic move by the athletic department and the Southwestern Athletic Conference (SWAC) to prioritize television and streaming media ecosystems over radio. This change marks a significant departure from a decades-old tradition that allowed fans in Tallahassee and beyond to follow the team without relying on streaming services.

The news has caused disappointment among supporters and broadcasters. Bryan Fulford, who recently provided play-by-play alongside FAMU Hall of Famer Albert Chester, expressed surprise at the development. The decision comes at a sensitive time for the athletic program as it navigates changes in its media approach.