Food brands expand in Taiwan with new openings in Taichung and Taipei

Several food and beverage brands are expanding their presence in Taiwan with new store openings and promotional events.

Bukchon Tofu House has opened its 27th location at Jmall in Taichung, marking its fifth outlet in the Taichung area. To celebrate, the restaurant is offering unlimited beverage refills for pairs of diners from September 2 to September 4. Additionally, a local resident promotion for the Fulin Village area will offer a 50% discount on soft tofu pots from September 5 to September 9. The brand is also running a September promotion where single purchases over 500 TWD earn a 500 TWD meal voucher via its mobile app.

Meanwhile, the matcha specialty shop 108 Matcha Tea Lounge is opening a new branch at Shin Kong Mitsukoshi A11 in Taipei on September 4. Opening promotions include a buy-one-get-one-free offer on assorted soft serve ice cream from September 4 to September 6, limited to 108 sets daily. From September 7 to September 13, customers spending over 300 TWD will receive a complimentary signature warabi mochi cup. The brand is also offering a 10% discount on matcha and hojicha Nagasaki sponge cakes and egg roll gift sets across all branches through September 28 to coincide with the Mid-Autumn Festival.