France's World Cup 2026 drives Lyon bar buzz and delayed US arrival
In the run‑up to the 2026 FIFA World Cup, bars across Lyon are decorating in blue, white and red, installing extra screens and preparing special menus to attract patrons during France's matches. Owners expect higher sales but note challenges such as late‑night games and the city's decision not to set up official fan zones, planning instead for a secured venue to broadcast the final if the team reaches it.
Meanwhile, the French national team remains in Lille, having completed a friendly against Northern Ireland, and will fly to its training base at the Four Seasons in Boston only a day before the tournament starts. The delayed departure is attributed to cost‑saving measures for the French Football Federation, which faces financial pressures, and does not compromise the squad's readiness for their opening match against Senegal on 16 June.