Franchise expansion grows in Zulia, Venezuela

Crema Helados is expanding its presence in Zulia state, Venezuela, with the opening of new franchise locations in Cabimas and Villa del Rosario. These new branches bring the company's total to six locations in the region, aimed at stimulating the local economy through job creation and support for entrepreneurs.

The Cabimas location, situated in the Catania Shopping Center, offers various product combos starting at $10 to assist home-based entrepreneurs and small retailers. Meanwhile, the Villa del Rosario branch in the La Frontera sector aims to serve the Perijá area, with plans to integrate the Cashea payment system in the near future.

In a broader effort to support the national business ecosystem, the Venezuelan Chamber of Franchises (Profranquicias) is organizing two major business events: FocusOn! and Road Show Maracaibo. These initiatives are designed to connect investors and entrepreneurs with established brands, providing networking opportunities, specialized conferences, and tools for business scalability and innovation within the Venezuelan market.