Fresno State Athletics Secures Five-Year Multi-Brand Sponsorship with The Wonderful Company

Fresno State Athletics announced a five‑year partnership with The Wonderful Company, one of California’s largest agribusinesses. The agreement places jersey patches featuring three of the company’s brands—Wonderful Pistachios, Wonderful Halos mandarins and POM Wonderful—on the uniforms of all 18 Bulldog sports programs beginning in the 2026‑27 academic year.

Described as the largest corporate partnership in Bulldog Athletics history, the deal also includes Wonderful Pistachios branding on the playing surface at Valley Children’s Stadium for football games, game‑day signage, product sampling, hospitality events and a presence in the EA Sports College Football video game. University officials said the sponsorship aligns with both organizations’ long‑standing investment in California’s Central Valley as the Bulldogs enter the Pac‑12 conference.