Fujiiryoki to launch home fitness equipment business

Fujiiryoki Co., Ltd. has announced the full-scale launch of its home fitness equipment business, effective October 1, 2026. The company is taking over the home fitness division previously managed by its group company, Johnson Health Tech Japan Co., Ltd.

As part of this expansion, Fujiiryoki will launch the BowFlex Treadmill T8.5J on September 15, 2026, via its online shop. The BowFlex brand, founded in the United States in 1986, offers a range of products from strength machines to aerobic equipment.

The T8.5J treadmill features a professional-grade running surface, a maximum speed of 20 km/h, and a 12% incline setting. It includes various exercise programs, a high-visibility display for tracking metrics like heart rate and calories, and convenient features such as Bluetooth speakers and a built-in fan.