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[BUSINESS] · Japan · 2 sources

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Fujiya brands Milky and Look collaborate with Green Parks

Fujiya is launching a second collaboration with the apparel brand Green Parks to celebrate the 75th anniversary of its Milky candy brand. The collection, which also features the Look A La Mode chocolate brand, will include 13 different items such as loungewear, blankets, pouches, and hairbands.

The Milky-themed items incorporate the brand’s iconic packaging designs and the Peko-chan character. The Look A La Mode collection features patterns inspired by banana, almond, strawberry, and pineapple flavors. The collection is scheduled for release on October 30, 2026, through Green Parks stores, the Stripe Club online store, and ZOZOTOWN.

Entities

Fujiya · Green Parks · Look A La Mode · Milky · Stripe Club