Furla unveils 2027 eyewear collection in Poreč

The Italian fashion brand Furla presented its 2027 Eyewear collection during the ‘Furla Beach Club Experience’ held on September 3 in Poreč, Croatia. The event served as the conclusion to a summer-long project at Purobeach Poreč.

Moving away from traditional showroom presentations, the brand utilized a Mediterranean lifestyle concept. The collection was showcased through dedicated spaces, including the Furla Eyewear Lounge and the Furla Sunglasses Bar located by the pool. The event brought together influencers, lifestyle creators, media representatives, and friends of the brand, alongside partners from De Rigo.

The presentation integrated fashion with a social atmosphere featuring music, sunset views, and specially designed Furla cocktails. Furla, founded in Bologna in 1927, develops and distributes its eyewear collections in collaboration with De Rigo.