GAC becomes Official Automotive Partner of Chelsea FC

Chelsea FC has announced a new global partnership with GAC, naming the automotive group the Official Automotive Partner of the men’s team. The agreement is designed to increase GAC’s global visibility and connect its brands with Chelsea’s international fanbase.

As part of the collaboration, Aion electric vehicle models will be used to transport Chelsea players to Stamford Bridge for selected matches. The partnership also includes joint digital campaigns, car presentations, and fan engagement activities. This follows a preliminary collaboration between the two parties during Chelsea’s 2026 summer tour.

The deal supports GAC’s strategic expansion into European markets. The Aion brand has been growing its presence in countries including the United Kingdom, Greece, Spain, Portugal, Poland, and Austria.