Gandia launches ‘Botigues al Carrer’ to boost local commerce

Local businesses in the historic center of Gandia are participating in a new edition of the ‘Botigues al Carrer’ campaign this weekend. The initiative aims to revitalize the urban commercial fabric, highlight traditional establishments, and attract both residents and visitors from the Safor region as the summer season concludes.

Participating shops are displaying products on public streets and offering exclusive discounts and special promotions. To facilitate shopping access, the campaign provides customers with up to four hours of free parking at the Prado and Serpis parking facilities.

Local officials, including Gandia Mayor Jose Manuel Prieto Part, Councilor for Commerce Elena Moncho, and the president of the Cooperativa del Centre Històric Santiago García, visited participating establishments to show institutional support for local proximity commerce.