Gap Inc. launches GapBags accessory collection

Gap Inc. has launched GapBags, a new accessory collection designed by Reed Krakoff, the Executive Director of Accessories. The collection draws inspiration from the brand’s iconic American staples, such as denim and sweatshirts.

Key items in the line include the Five-Pocket Tote, which utilizes stitching, belt loops, and hardware reminiscent of classic five-pocket jeans, and the Hoodie Tote, a roomy bag made from soft cotton-blend jersey with a water-resistant neoprene lining. Other offerings include the Canvas Favorite Tote, the Crescent Bag, and various charms.

The collection features different sizes and washes, with prices for certain denim styles reaching approximately $498. To celebrate the launch, a pop-up event is scheduled at Rockefeller Center’s Channel Gardens from September 11–13, offering personalization options for customers.