German property experts urge realistic pricing to boost sales and negotiate better deals

Jurende Immobilien GmbH of Mühlacker stresses that setting a market‑based asking price shortens the time a property stays on the market and increases buyer interest. Managing director Carsten Jurende explains that overly high prices often lead to long stand‑times and forced price reductions, whereas realistic prices attract faster and higher‑value offers.

Bauer Immobilien Group CEO Florian Bauer adds that buyers can negotiate significant discounts when the asking price exceeds market fundamentals. He notes typical concessions of 10‑25 % and occasional outliers up to 40 %, and outlines a five‑step negotiation process that begins with asking the seller how the price was determined before making a counter‑offer.