Gibson opens immersive retail experience in Miami

Gibson has officially opened the Gibson Garage Miami in the Wynwood district. The 8,000-square-foot facility is designed as an immersive retail experience, featuring a custom shop where customers can select specific wood types, neck profiles, hardware, and colors to build personalized guitars.

To commemorate the opening, the company unveiled a Miami-inspired collection. This includes Gibson Les Paul and SG models in pastel hues such as Miami Blue and Miami Pink, as well as an Epiphone ‘Vice City’ lineup featuring 1980s-inspired colors. The collection also features high-end offerings like the Gibson Custom SJ-200 Art Deco, handcrafted in Bozeman, Montana.

The location serves as a cultural hub, incorporating live shows, rotating exhibits, and street art murals. The expansion follows previous Gibson Garage openings in Nashville and London.