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[BUSINESS] · China · 2 sources

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Global Sportswear Market Growth and Chinese Athleisure Brands Rise

The global sports and fitness clothing market was valued at US$224.5 billion in 2025 and is projected to reach US$422.2 billion by 2033, expanding at an 8.4% compound annual growth rate. Growth is driven by rising health and fitness awareness, the expansion of athleisure as everyday wear, and advances in textile technology and online retail.

Chinese athleisure labels such as Anta and Li‑Ning are gaining worldwide attention by combining proprietary fabric innovations, versatile designs and strong supply‑chain control. These brands are leveraging performance‑focused technologies and fashion‑forward aesthetics to tap into the expanding global demand for functional, stylish sportswear.

Entities

Anta Sports · China · Li‑Ning Company · M2Square Consultancy