Golf Australia and PGA of Australia launch Just Swing campaign

Golf Australia and the PGA of Australia have partnered with the global governing body The R&A to launch the ‘Just Swing’ campaign. The initiative aims to increase participation by making golf more accessible and inclusive, specifically targeting women, families, and beginners.

The campaign seeks to dismantle traditional social barriers and modernize public perceptions of the sport. To support this, the initiative provides practical toolkits, guides, and checklists to help clubs, driving ranges, and simulator venues better welcome newcomers.

High-profile Australian Golf Ambassadors Dylan Alcott, a Paralympic champion, and Anabelle Smith, a former four-time Olympic diver, will lead the consumer-facing content. The program is designed to convert casual interest into long-term participation by showcasing the flexible ways the game can be played.