Google introduces Ask Ad Manager AI assistant for publishers

Google has launched Ask Ad Manager, a Gemini‑powered conversational AI agent integrated into Google Ad Manager. The beta version becomes available this month and is designed to let publishers interact with their ad data using natural‑language prompts. Users can ask the assistant to troubleshoot delivery problems, generate custom performance reports, and navigate directly to relevant pages within the platform, with the AI automatically applying appropriate filters and settings.

The tool aims to reduce the time and effort required for routine analysis and issue resolution, helping publishers manage large inventories and complex campaigns more efficiently. Google says Ask Ad Manager is the first step in a broader move toward "agentic" advertising operations, with plans to add developer APIs, an MCP server for workflow automation, and specialized agents for agencies and publishers later in the year.