Google introduces preferred sources feature for news personalization

Google has introduced a ‘Preferred Sources’ feature, allowing users to influence their news feed and search results by selecting specific media outlets to prioritize. By designating a source as a preferred option, users signal the algorithm to weight content from that specific provider more heavily in Google News and general search results.

Users can implement this setting through their Google Account settings under ‘Personalization and Activity’ or by using the ‘Follow’ button within the Google News app. This functionality is intended to give users more control over their information consumption, reducing total reliance on automated algorithmic curation.