Google rolls out AI-powered Universal Cart shopping tool

Google has launched the U.S. rollout of Universal Cart, an artificial intelligence-powered shopping tool designed to consolidate products from various retailers into a single location. The tool, which integrates with Google Search and the Gemini app, allows users to save items from different stores, track price changes, and receive alerts for product restocks.

By centralizing these items, the tool aims to help consumers compare deals and find savings before proceeding to checkout. The launch comes ahead of the holiday shopping season, offering a way to manage multiple retail tabs and price comparisons within one interface.