GTA Online hosts Brand Wars event with Twitch Drops

Rockstar Games is hosting a Brand Wars event in GTA Online, featuring a competition between the in-game soft drink brands eCola and Sprunk. This event includes Twitch Drops available from August 13 to August 26, 2026, where players can earn rewards such as the Sprunk Sweatsuit, eCola Tracksuit, and up to $2,000,000 in-game currency by watching participating content creators.

To claim these rewards, players must link their Twitch and Rockstar Games accounts through the official Rockstar Games website under the Connections settings. Content creators have been divided into Team Sprunk and Team eCola. Players can accumulate watch time by viewing streams from creators assigned to either team to unlock the specific branded items.