Gucci launches new store concept in Paris and expands GucciCore collection

Gucci has opened its first location featuring a new store design on Avenue Montaigne in Paris. The boutique, which replaces a previous unit, serves as the launchpad for a global rollout of the redesigned concept, with upcoming locations planned for London, Shanghai, and Chengdu by the end of the year.

In Japan, the brand is celebrating the launch of its GucciCore collection with a pop-up shop at the Isetan Shinjuku store. The event features various leather goods, including the new Gucci NY Tote Bag, which includes a Japan-exclusive small size.

Under the leadership of President and CEO Francesca Bellettini and Artistic Director Demna, the Italian luxury house continues to implement a new creative vision. The brand is also working toward opening a mega-flagship near Place Vendôme in Paris by the end of next year.