Ha Long Bay Leads Vietnam Summer Travel Searches

Cốc Cốc data from 1 May to 20 July 2026 recorded about 638 000 tourism‑related searches in Vietnam. The three top query groups—movement, domestic destinations and accommodation—accounted for 93.8 % of searches, with movement alone at 47.9 %, destinations at 25.8 % and lodging at 20.1 %. Among domestic spots, Ha Long Bay ranked first, followed by Phú Quốc, Đà Lạt, Nha Trang and other coastal islands. The fastest‑growing destination keyword was Hà Giang, up 220 % year‑on‑year. Flight‑related searches reached roughly 246 000, a 57 % rise, driven by routes such as Cần Thơ‑Hải Phòng (+2 800 %). Interest also grew for trips to Thailand and South Korea. Leading airlines and platforms in the queries included Vietjet, Vietnam Airlines, Agoda, Traveloka and Booking.com.