Hailey Bieber popularizes blue pedicure trend for summer

Hailey Bieber posted a bright blue pedicure on Instagram, sparking a surge in demand for the shade across nail salons. The color, identified as OPI’s “Blue Them All Away,” was applied by renowned nail artist Zola Ganzorigt and quickly became associated with Bieber’s minimalist aesthetic. Vogue had earlier forecast blue tones—sky, periwinkle, and cobalt—as a major nail trend for the year, and the celebrity’s endorsement confirms the prediction. Other public figures, including Charli XCX, have also showcased similar shades, reinforcing the trend’s momentum. The buzz follows a recent post‑World Cup appearance where Bieber and husband Justin Bieber wore matching blue nail polish, further amplifying the style’s visibility.