Hair care experts advise ways to preserve color and protect strands during summer

Pharmacist Helena Rodero explains that water and friction during washing strip hair dye, and recommends a pre‑wash technique: apply a hydrating product such as conditioner, mask or coconut oil to dry hair from mid‑lengths to tips, let it set, then wash. She also advises using shampoo only on the scalp, rinsing with lukewarm water, conditioning the ends and drying gently to maintain brightness.

Kevin Murphy presents three summer‑focused treatments: UN TANGLED spray conditioner to shield hair from UV rays and strengthen fibers; EVERLASTING COLOUR LEAVE‑IN to seal and protect dyed hair from sun, chlorine and salt; and LEAVE‑IN REPAIR, a protein‑rich leave‑in that rebuilds moisture after exposure to heat and beach or pool environments.