Hanamaki announces Demon Slayer anime collaboration for miso soup

Hanamaki Co., Ltd. has announced a collaboration with the anime series ‘Demon Slayer: Kimetsu no Yaiba’ for its ‘Suguuma Cup Miso Soup’ product line. Starting in mid-October 2026, the company will release six limited-edition packages featuring specially drawn illustrations by ufotable.

The collection includes various flavors such as eggplant, green onion, spinach, seaweed, tororo konbu, and tonjiru. The character designs will feature popular figures from the series, including Tanjiro Kamado, Giyu Tomioka, Zenitsu Agatsuma, Inosuke Hashibira, and Shinobu Kocho.

To celebrate the launch, Hanamaki is hosting a social media giveaway on its official X account. The first campaign, running from November 1 to November 30, 2026, offers original acrylic stand sets, followed by a second campaign from December 1, 2026, to January 31, 2027, featuring complete product boxes.