Hankook Tire showcases EV and off-road lineups at US events

Hankook Tire is conducting a series of promotional activations across the United States to showcase its specialized tire lineups for electric vehicles and off-road enthusiasts.

At Demo Days Bay Area in Alameda, California, the company is highlighting its iON tire series, which is engineered specifically for the unique performance and weight requirements of electric vehicles. The demonstration includes driving experiences featuring the Lucid Gravity and Hyundai IONIQ 9, utilizing the iON evo AS SUV tires.

Simultaneously, Hankook is engaging the off-road community through participation in the Jeep Invasion Smoky Mountains in Tennessee and the Overland Expo MTN West in Colorado. These events focus on the Dynapro product line, including the MT2, XT, and AT2 Xtreme models, through vehicle displays and interactive experiences for enthusiasts.