Hannover 96 and Linexo partner to promote fan cycling mobility

Linexo by Wertgarantie and the football club Hannover 96 are deepening their partnership for the 2026/27 season. Linexo is upgrading from a premium partner to an exclusive partner, with a primary focus on promoting bicycle mobility among fans in Hannover.

The initiative aims to encourage supporters to use bicycles for traveling to home games, leveraging the central location of the club's arena and the city's layout. To kick off the collaboration, a ‘cycling match day’ will be held on September 4 during the home game against Karlsruher SC.

Events for the match day include a mobile bicycle parking area, a skills course for children and youth, and various activities and surprises for spectators arriving by bike. The partnership intends to promote cycling not only for match days but also as a way to integrate fitness and reduce urban traffic congestion.