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HANSUNG Motor concludes WTA Korea Open sponsorship programs
HANSUNG Motor, the official sponsor of the 2026 WTA Korea Open, has concluded its series of promotional programs held at the Seoul Olympic Park Tennis Stadium. The sponsorship included brand activities and exclusive engagement opportunities for members of ‘Club HANSUNG’, the company’s integrated loyalty membership.
A highlight of the event was a ‘one-point tennis class’ held on September 23 for female Club HANSUNG owners. The session featured Park So-hyun, a top-tier South Korean professional tennis player and Mercedes-Benz brand ambassador, who shared her technical expertise and professional insights with participants.
In addition to the tennis class, HANSUNG Motor provided approximately 300 tickets for the tournament’s main and final matches, organized player autograph sessions, and operated a dedicated promotional booth featuring Mercedes-Benz vehicle displays. CEO Marco Kim stated that the company intends to continue offering differentiated programs centered on Club HANSUNG to enhance premium customer experiences across various lifestyles.
Entities
Hansung Motor · Mercedes-Benz Korea · Park So-hyun · WTA Korea Open