Mexico and Argentina grapple with AI adoption, regulation and industry disputes

In Mexico, AI adoption remains limited. Only eight per cent of companies in the State of México use artificial intelligence, warned Fernando Correa Velázquez of Coparmex, who cautioned that firms risk losing competitiveness without training and digital upgrades. A broader survey shows 38 % of Mexican firms now employ AI, up from 29 % a year earlier, yet most use it only for basic tasks such as chatbots and efficiency tools. Experts highlight a talent gap: businesses need professionals who can translate business needs into viable AI use cases, not just technical specialists.

The Mexican public sector is also debating AI sovereignty. Officials stress control over data, computing infrastructure, models and governance frameworks to avoid dependence on foreign providers and to ensure auditability of agency‑driven AI. Studies indicate that 71 % of global government leaders expect autonomous AI to accelerate public‑sector adoption, with many planning investments in the next 12‑18 months.

In Argentina, the AI debate centers on regulation versus deregulation. President Javier Milei has advocated sweeping deregulation and the creation of “non‑human corporations,” while the EU AI Act, replicated in Brazil and discussed in Peru, classifies AI systems by risk. Critics argue both approaches overlook the companies that develop the technology. The recent Catholic encyclical “Magnifica Humanitas” also warns of a digital colonialism that could erode national sovereignty.

Meanwhile, the entertainment industry faces new AI‑related disputes. Hasbro’s contracts for the Peppa Pig franchise reportedly require child voice actors to consent to AI‑generated replicas of their voices, prompting an open letter from over a thousand voice professionals. Separately, U.S. rapper Doja Cat denounced circulating AI‑generated songs falsely attributed to her, calling the phenomenon a disappointment for fans.