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[BUSINESS] · Brazil · 2 sources

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Havan launches new campaign featuring high-profile personalities

Retailer Havan has begun filming a new advertising campaign featuring several high-profile personalities, including Ronald Nazário, Suzanna Freitas, Carol Portaluppi, and Pedro Leonardo. The production team visited the company’s distribution center in Barra Velha and the administrative center in Brusque, Santa Catarina.

The campaign coincides with Havan approaching its 40th anniversary in 2026 and its goal of reaching 200 mega-stores across Brazil. Businessman Luciano Hang noted that the initiative celebrates the company’s history and the contributions of its employees, highlighting internal recognition programs such as profit-sharing and attendance awards.

Entities

Carol Portaluppi · Havan · Luciano Hang · Ronald Nazário · Suzanna Freitas