Heatwaves drive shift in professional men's office fashion

Rising temperatures are driving a shift in professional men's fashion, as traditional office dress codes are being re-evaluated in response to heatwaves. In cities ranging from Tokyo to London, Frankfurt, and Warsaw, items such as shorts, linen fabrics, T-shirts, and athletic shoes are increasingly being accepted in workplaces where long trousers were previously mandatory.

Tokyo has been a leader in this transition through its ‘Cool Biz’ campaign, which encourages employees to forgo ties and jackets. The trend is expanding in Europe, where retailers like John Lewis and Marks & Spencer report increased consumer demand for breathable, summer-style professional attire, such as linen trousers and shorts, as the boundaries between office wear and holiday clothing become blurred.