TCL launches premium SQD‑MiniLED C7L and X11L TVs in Brazil

TCL introduced two new premium SQD‑MiniLED television models in Brazil – the C7L and the X11L – aiming to compete with Samsung and LG in the high‑end market. The C7L is offered in 65‑ and 75‑inch sizes with up to 2,176 dimming zones and a peak brightness of 3,000 nits, while the X11L comes in 85‑ and 98‑inch versions, features more than 20,000 dimming zones and a maximum brightness of 10,000 nits. Both models use Super Quantum Dot panels, support HDR formats including Dolby Vision, and include a Bang & Olufsen‑co‑developed audio system. Prices start at R$ 7,599 for the C7L; the X11L price has not yet been disclosed.

Reviews of TCL’s related models in Australia, the Netherlands and Croatia note that the C8L offers a higher‑end experience with brighter panels and advanced processing, while the C7L provides a strong value proposition. The new lineup underscores TCL’s strategy to expand its premium‑segment presence worldwide, leveraging its own panel production and AI‑driven picture and sound optimisation.