Hisense Launches Three Smart Air‑Conditioner Series in Turkey

Global electronics firm Hisense has officially entered the Turkish market, unveiling three new air‑conditioner families: Hi‑Smart, Max Comfort and Energy Pro X. All models incorporate Wi‑Fi connectivity through the ConnectLife mobile app, allowing remote temperature control, and use the environmentally‑friendly R32 refrigerant with DC inverter technology. The series cover a range of capacities—12 000, 18 000 and 24 000 BTU for Hi‑Smart and Max Comfort, and 12 000 and 18 000 BTU for Energy Pro X—targeting customers from entry‑level to premium segments.

Key features include four‑directional automatic airflow, low‑noise operation (as low as 19 dB(A) for Max Comfort), self‑cleaning indoor units, multiple sleep modes and smart sensor‑driven airflow adjustment. By offering a broad price‑performance portfolio, Hisense aims to capture a wide slice of Turkey’s residential climate‑control market.