Hizatsuki Seika launches cinnamon churros-themed snack

Hizatsuki Seika, based in Tochigi City, has announced the release of a new snack titled ‘Shinatchu! Super Cinnamon Churros Flavor’. The product is inspired by cinnamon churros and is designed around the theme of ‘reward time’.

Made with a rice flour base blended with wheat flour and cinnamon, the snack aims to provide a crunchy texture. It will be available at convenience stores and supermarkets nationwide for a suggested retail price of 181 yen per 30-gram package.