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[BUSINESS] · India, United States · 2 sources

Hollywood horror film 'Obsession' draws record earnings in India and US

In India, the horror movie *Obsession* has become a rare Hollywood success, grossing roughly Rs 63 crore after 15 days. Its third‑Friday collection of Rs 4 crore keeps the film on track to cross the Rs 100 crore milestone, a club only a few foreign titles have reached.

In North America, the same film posted an unusually strong 25‑day daily haul of $4.2 million, out‑earning the 25‑day earnings of blockbusters such as *Avengers: Endgame* and *The Force Awakens*. Its total domestic gross has reached about $156 million, and the movie has shown week‑over‑week growth—a pattern rare for modern releases.

Industry observers credit sustained word‑of‑mouth and appeal among younger audiences. The film opened modestly with an opening weekend of roughly $17 million, then posted higher earnings in its second and third weekends, defying the typical decline seen in most theatrical runs.