Homegating emerges as football season food trend amid rising NFL costs

Rising costs for NFL game-day outings are driving a trend toward ‘homegating,’ where fans recreate the tailgate experience at home to avoid high expenses. According to the Fan Cost Index, the average game-day outing for a family of four reached approximately $1,340 in 2025, with costs for specific teams, such as the Philadelphia Eagles, exceeding $2,000.

To replicate the atmosphere, experts suggest a ‘build your own eats’ concept. This approach allows hosts to grill various proteins and vegetables ahead of time and serve them on warmers, enabling guests to customize their meals. This method is noted for being efficient, as it utilizes existing pantry items and provides the convenience of home amenities like grills, televisions, and full kitchens.