House of Apparel launches eco-friendly printing initiative

House of Apparel has launched a new eco-friendly printing initiative to reduce the environmental impact of its production processes. The company is introducing updated technology and sustainable materials, including water-based inks, organic cotton, and recycled polyester.

Chief Operations Officer Johnathon Davidson stated that the initiative is a step toward innovation and environmental responsibility, noting that the move responds to increased consumer interest in sustainable products within the Basehor, Kansas community.