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[TECHNOLOGY] · 11 sources

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TCL to launch two flagship TVs in live July 27 event

TCL announced a live online launch on 27 July at 14:30 to unveil two new 2026 flagship television models. The event, titled “Voice into the scene, see the unseen”, will centre on advanced sound‑picture performance, with promotional material featuring colourful sound‑wave graphics and the slogan “flagship‑level audio‑visual feast”. TCL, now an Olympic global partner, has placed the Olympic logo on the event poster, leveraging the partnership to boost its high‑end home‑entertainment brand image. The company said the two top‑tier TVs will be presented side‑by‑side, with detailed specifications, core technologies, pricing and market release information to be revealed during the broadcast, which will be streamed worldwide via online channels.

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