Hyundai Steel launches ‘H ONE’ brand for high-value construction market

Hyundai Steel has launched ‘H ONE’, an integrated brand encompassing both rolled H-beams (RH) and built-up H-beams (BH), to target the high-value construction market. The move is specifically designed to meet the evolving structural demands of large-scale projects such as AI data centers, semiconductor fabrication plants, high-rise buildings, and massive logistics centers.

By combining RH and BH products, the company aims to provide customized solutions. Rolled H-beams offer uniform quality and stable supply, while built-up H-beams allow for greater flexibility in meeting non-standard specifications and large cross-sections required for heavy loads from cooling and power equipment. Hyundai Steel has selected 130 core BH specifications to expand customer choice.

The company plans to offer Value Engineering (VE) solutions that consider structural performance, economic efficiency, and material procurement. The service scope is expected to expand from initial design review and product selection to technical support and delivery, establishing an integrated service system for large-scale construction projects.