Hyundai Turkey launches Bluelink subscription packages for new models

Hyundai Motor Turkey has officially introduced its connected‑car service, Bluelink, to the Turkish market with the launch of the IONIQ 6. The company will offer three subscription tiers – Bluelink LITE, Bluelink PLUS and Bluelink PRO – for all new Hyundai vehicles sold in Turkey from the IONIQ 6 onward, including the upcoming IONIQ 3, IONIQ 5, IONIQ 9 and electric Staria.

Bluelink LITE provides basic features such as connected route calculation, an EV route planner and a digital key, and will be free for three years on every new Hyundai purchase. Bluelink PLUS adds real‑time weather updates, remote climate control and live services. Bluelink PRO includes all LITE and PLUS functions plus online music streaming, an upgraded infotainment system and premium over‑the‑air map updates. The PRO tier is free for the first year, while the PLUS tier has no free period. Existing Hyundai owners cannot retrofit the system to older models, and Hyundai’s General Manager Murat Berkel indicated that retroactive updates are unlikely.